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100% grass-fed & finished suet tallow
Based in Oklahoma
Hormone-Safe Formulas
Clean Ingredients Only
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- 100% grass-fed & finished suet tallow
- Based in Oklahoma
- Hormone-Safe Formulas
- Clean Ingredients Only
- 100% grass-fed & finished suet tallow
- Based in Oklahoma
- Hormone-Safe Formulas
- Clean Ingredients Only
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Why Jojoba?
Jojoba isn't actually an oil. It's a wax ester, and its molecular structure is so close to your skin's own sebum that your skin recognizes it and absorbs it instead of wearing it. It doesn't clog pores, and it helps regulate your skin's oil production.
It's also rich in vitamins E and B, naturally antioxidant, and shelf-stable without needing preservatives.
We heard from a lot of people who wanted to use Pure Good but couldn't because of the olive oil. Olive oil sensitivities are real, and EVOO wasn't the right fit for everyone. We listened.
What Didn't Change?
Dry-rendered + small batch
Same process. Same people. Based in the same small town in Oklahoma.
The price
Same price. Better formula. You're getting more for what you already pay.
Never bleached. never deodorized
We don't chemically process our tallow to make it look or smell more marketable.
100% grass-fed + finished suet fat, always.
The highest quality tallow available, sourced with integrity at every step of the way.
What Jojoba Does For Your Skin
✨ Absorbs quickly without leaving a greasy film
🚫 Non-comedogenic — won't clog pores
💧Helps balance your skin's natural oil production
🌿 Naturally rich in vitamins E and B
🛡️ Antioxidant protection against environmental stress
🤍 Gentle enough for sensitive and reactive skin
🌱 Stable formula , so no preservatives needed
Jojoba absorbs slightly faster than olive oil and leaves less residue. Most people notice their skin feels a little lighter and softer. If you notice any difference at all, that's likely it, and it will be a positive one!
No. The active results you got from Pure Good came from the high quality tallow — the suet fat, the vitamins, the fatty acids. None of that changed. Jojoba is just a better carrier for it.
Tallow on its own is a solid at room temperature. A carrier oil is what makes it workable. It gives the formula its texture, helps it spread evenly, and makes application smooth without compromising the tallow itself.
Not all carrier oils are equal. The wrong one can dilute the benefits, clog pores, or sit on top of the skin instead of absorbing.
Jojoba doesn't just carry the tallow, it contributes to the overall benefits of the product.
Orders placed before October 12th may ship with either formula depending on stock. Both are excellent. If you have a specific question about your order, reach out to us and we'll help. Orders placed after October 12th will all be with organic jojoba oil.
Not at all. Same price. Better formula. You're getting more for what you already pay.
Your Questions
We know change raises questions. We're glad you're asking them. Here are a few of the common questions, but if you have any other questions, please don't hesitate to reach out to our support team at contact@shoppuregood.com — we're here to help.
Same Tallow. Better Formula.
Nothing about our standard changed. Nothing about our process changed. Nothing about our tallow changed. We just found a better ingredient to go alongside it, and we think your skin is going to be really happy with this change!